Is Your Business Barefoot?

Do you treat your business like the Cobbler’s kid that wears no shoes? 

If you’re unfamiliar with the term, it’s an ironic phenomenon that happens to many business owners. 

The long and short of it: When Entrepreneurs actually stop doing for themselves the very thing they provide for their clients.  

It’s referred to as Cobbler’s Children Syndrome (named after the proverbial children of shoemakers who don’t have their own shoes).  

We are ALL guilty of this at one time or another. Myself included. 

And I’ll admit it, because I get it.  Here's why this hits so close to home ...

I've not only been there, I've struggled with this over and over again for decades. Whenever a client need comes up, I put the client first (more often than not above the needs of our own company). 

Tell me if this sounds familiar …

You make a conscious effort to work “on” your business and even gain some traction from your effort(s).  All of a sudden a client needs something urgent, or a new client comes on board, or a new opportunity arises. The “squirrel” mentality subconsciously kicks in and working “on” your business yet again is moved to the back burner. 

What I’ve found over the years is there are two types of businesses: 

1. Those that have More Time Than Money to invest in their business. 

2. Those that have More Money Than Time to invest in their business.

As a business owner, you know immediately which category you fit in as your business stands right now. If you are the business owner that checks off the “more time than money” box: 

You should study. 

You should learn. 

You should grow. 

You should do it yourself. 

However, here's the interesting twist ... Using us at Business Nitrogen as a good example. We have a whole team. We’ve got over 25 team members that focus their daily efforts on helping our clients build and scale their businesses. And yet for some reason, up until recently (and I say recently because we've got a whole team just dedicated to us now) we put ourselves on the back burner. 

We haven't done what we needed or wanted to do. Since we moved ourselves up the priority ladder (by taking action steps to actually make that happen), I've been able to dedicate a fair majority of my time on strategizing, ideating, putting our flywheel together, recording videos, and creating content to help us serve our clients even more. Building assets that we need as an Infinite Business to grow and scale while adding even more value for our clients. 

Seems easy, right? Not quite. 

As I mentioned before, I’ve struggled with this over and over again for decades … It’s not an easy transition. Sure, it’s easy to hire someone (or a team) to specifically focus on your internal marketing. Yet, as soon as a client need surfaces, it’s damn near impossible at times not to pull that one dedicated person (or team) off of your stuff and on to address your client’s needs. 

“It's easy to focus on others and not on yourself (and your business). But one of the most important things I realized is that the best way I can serve other people better is by focusing on ourselves by making ourselves a priority.”  -David Asarnow

How’s that? 

Simple … Do As We Say. 

People don't necessarily look at what we say … They look at what we do. And when we put an effort in on ourselves and make an effort “IN” our business people do take notice. 

I'll give you an example. 

A business associate I’ve known for many years pulled me aside at an event I was recently attending and said, “I just want to thank you for the emails and newsletters you're putting out because I have to actually stop what I’m doing and read them when they pop up in my inbox.” 

Surprised (as I had no idea she was on our mailing list) I then asked her: “You mean you have to stop what you’re doing and read my newsletter?”  

She smiled and said, “Yes, I’m not kidding … There's so much value and I know that if I make it to the bottom, I'm going to get to the lesson and I’ll have something that I can implement in my business that day.” 

When I hear stuff like this it further validates that we need to focus on ourselves. For us, focusing on ourselves equates to creating value for others. You’ve heard me say this before. 

Building assets creates value based clients that appreciate what you offer a whole lot more. 

So, if your business is barefoot and you’re guilty of Cobbler’s Children Syndrome, first, identify which category you fall into:

1. You have More Time Than Money to invest in your business.  

OR 

2. You have More Money Than Time to invest in your business. 

If you have more money than time, hire an agency like Business Nitrogen or another team or agency of dedicated people to help you get the clarity and direction you need.  Get a tactical plan implemented to help you grow and scale your company into an Infinite Business. 

If you have a killer team in place, consider setting up a discovery call with my team to see if you’re a right fit for our Internal Scaling System (a brand new program we’ve recently launched). 

Imagine gaining access to proven business-building strategies, expert marketing and sales insight, and tactical know-how directly from a team who has actually accomplished what you want to do in your business … Multiple times over. 

If you can answer YES to both of these questions ...

Have you achieved traction in your business, yet still can’t seem to reach the 7 or 8-figure mark? 

Do you have a killer team behind you that can help you execute exactly what it will take to break through that invisible ceiling in your business?  

See if you qualify for our new program. 

Simply fill out our 2-minute application and we’ll then set up a time to chat. 

To your success, 

David

click funnels certified

How to cure tinnitus

There are a wide range of treatments for tinnitus. This article should assist you in better understanding which tinnitus treatments are suitable for you. Conditions like elevated blood pressure might cause tinnitus. It has been connected to hearing loss brought on by noise in some cases and anxiety in others. It's critical to understand that you are not alone if you experience tinnitus because it affects people of all ages frequently. Why some individuals get tinnitus Tinnitus is a symptom, not a sickness, which is something that must be kept in mind. The fact that men experience tinnitus issues more frequently than women is interesting. It is important to keep in mind that caffeine and other stimulants can make tinnitus worse, therefore sufferers should try to cut back on their use.

When tinnitus' intensity overwhelms the sounds of the surroundings on a regular basis and permeates awareness, it may be regarded as a severe symptom. The tinnitus patient may use different words to describe the sound, such as ringing, roaring, hissing, whistling, chirping, rustling, clicking, or buzzing. Typically, tinnitus sounds harsh, high-pitched, and unpleasant. Water and masking sounds, however, are often calming. Tinnitus can go away on its own or when an underlying issue has been effectively treated. A range of tinnitus remedies and recommendations may assist to significantly relieve the symptoms for people who experience chronic tinnitus when there is no treatable underlying cause.

For 1-2% of the general population, this illness significantly impairs their capacity to lead a regular life and causes a great deal of distress. It is extremely tough to treat and unquestionably ranks among the most challenging therapeutic issues facing otolaryngologists. In 50% of individuals, tinnitus had been present for at least 6 years, and the majority (55%) said it had developed gradually. 67% of respondents said their tinnitus was slightly to extremely irritating.

Hearing loss may coexist with tinnitus. It can occasionally be a symptom of anaemia, an allergy, or excessive blood pressure. Because the symptoms of tinnitus can fluctuate, affect one or both ears, and be either a loud, high-pitched ringing noise or a deep, dull roaring sound, they can be challenging to identify. This makes diagnosis more challenging and may make the patient feel frustrated and powerless. Tinnitus is a prevalent issue that affects approximately 17% of the global population (44 million people in the USA). About 4% of the overall population suffers significantly as a result (10 million in the USA).

When you are trying to fall asleep and are calm, tinnitus is frequently the loudest. Playing music on the radio or stereo can help you block out the tinnitus noise until you fall asleep. This condition can be intermittent or persistent, affect one or both ears, and range in pitch from a low roar to a high shriek. Numerous types of hearing loss are accompanied by the symptom of tinnitus. It might also be a sign of other medical issues. Tinnitus is the sensation of hearing or hearing in the head from internal, as opposed to external, noise. Tinnitus is typically only audible to the individual who has it, but in a very small number of extremely unusual instances, it can also be heard by other people. Tinnitus can be controlled by making simple lifestyle adjustments. Avoiding stress, exhaustion, and loud noises can be beneficial.

Numerous types of hearing loss are accompanied by the symptom of tinnitus. It might also be a sign of other medical issues. Tinnitus may also be a sign of middle ear bone stiffness (otosclerosis). Tinnitus can be very subtle, only audible at night or in a quiet area, or it can get so loud and bothersome that the patient cannot hear anything else. It may be constant, sporadic, or pulsing. Anemia, heart and blood vessel conditions like hypertension and arteriosclerosis, an underactive thyroid gland (hypothyroidism), and head injuries are a few more conditions that can cause tinnitus. More significant symptoms include tinnitus that just affects one ear or that pulses. Measurements of tinnitus loudness show that some people endure very loud tinnitus very well, while people with mild tinnitus claim to be on the edge of committing suicide if the tinnitus cannot be managed. Although it's frequently believed that ear sickness is the source of tinnitus, this isn't always the case.

Most people will experience tinnitus occasionally at some point in their lives. The perceived sound without any actual acoustic stimulation is called tinnitus. I have no trouble not worrying about tinnitus because it doesn't give a damn about me. Something as simple as an accumulation of wax blocking the ear canal can result in tinnitus. Tinnitus can be brought on or made worse by some tinnitus treatments, some antibiotics, and cancer medications. Tinnitus can be continuous or intermittent. Aspirin is one of the treatments for tinnitus, although at higher doses, aspirin might result in ringing in the ears. You might permanently stop the ringing by figuring out which medicine is causing the symptoms and getting rid of it, if at all possible.

Cure for ringing of the ears

How to cure tinnitus

There are a wide range of treatments for tinnitus. This article should assist you in better understanding which tinnitus treatments are suitable for you. Conditions like elevated blood pressure might cause tinnitus. It has been connected to hearing loss brought on by noise in some cases and anxiety in others. It's critical to understand that you are not alone if you experience tinnitus because it affects people of all ages frequently. Why some individuals get tinnitus Tinnitus is a symptom, not a sickness, which is something that must be kept in mind. The fact that men experience tinnitus issues more frequently than women is interesting. It is important to keep in mind that caffeine and other stimulants can make tinnitus worse, therefore sufferers should try to cut back on their use.

When tinnitus' intensity overwhelms the sounds of the surroundings on a regular basis and permeates awareness, it may be regarded as a severe symptom. The tinnitus patient may use different words to describe the sound, such as ringing, roaring, hissing, whistling, chirping, rustling, clicking, or buzzing. Typically, tinnitus sounds harsh, high-pitched, and unpleasant. Water and masking sounds, however, are often calming. Tinnitus can go away on its own or when an underlying issue has been effectively treated. A range of tinnitus remedies and recommendations may assist to significantly relieve the symptoms for people who experience chronic tinnitus when there is no treatable underlying cause.

For 1-2% of the general population, this illness significantly impairs their capacity to lead a regular life and causes a great deal of distress. It is extremely tough to treat and unquestionably ranks among the most challenging therapeutic issues facing otolaryngologists. In 50% of individuals, tinnitus had been present for at least 6 years, and the majority (55%) said it had developed gradually. 67% of respondents said their tinnitus was slightly to extremely irritating.

Hearing loss may coexist with tinnitus. It can occasionally be a symptom of anaemia, an allergy, or excessive blood pressure. Because the symptoms of tinnitus can fluctuate, affect one or both ears, and be either a loud, high-pitched ringing noise or a deep, dull roaring sound, they can be challenging to identify. This makes diagnosis more challenging and may make the patient feel frustrated and powerless. Tinnitus is a prevalent issue that affects approximately 17% of the global population (44 million people in the USA). About 4% of the overall population suffers significantly as a result (10 million in the USA).

When you are trying to fall asleep and are calm, tinnitus is frequently the loudest. Playing music on the radio or stereo can help you block out the tinnitus noise until you fall asleep. This condition can be intermittent or persistent, affect one or both ears, and range in pitch from a low roar to a high shriek. Numerous types of hearing loss are accompanied by the symptom of tinnitus. It might also be a sign of other medical issues. Tinnitus is the sensation of hearing or hearing in the head from internal, as opposed to external, noise. Tinnitus is typically only audible to the individual who has it, but in a very small number of extremely unusual instances, it can also be heard by other people. Tinnitus can be controlled by making simple lifestyle adjustments. Avoiding stress, exhaustion, and loud noises can be beneficial.

Numerous types of hearing loss are accompanied by the symptom of tinnitus. It might also be a sign of other medical issues. Tinnitus may also be a sign of middle ear bone stiffness (otosclerosis). Tinnitus can be very subtle, only audible at night or in a quiet area, or it can get so loud and bothersome that the patient cannot hear anything else. It may be constant, sporadic, or pulsing. Anemia, heart and blood vessel conditions like hypertension and arteriosclerosis, an underactive thyroid gland (hypothyroidism), and head injuries are a few more conditions that can cause tinnitus. More significant symptoms include tinnitus that just affects one ear or that pulses. Measurements of tinnitus loudness show that some people endure very loud tinnitus very well, while people with mild tinnitus claim to be on the edge of committing suicide if the tinnitus cannot be managed. Although it's frequently believed that ear sickness is the source of tinnitus, this isn't always the case.

Most people will experience tinnitus occasionally at some point in their lives. The perceived sound without any actual acoustic stimulation is called tinnitus. I have no trouble not worrying about tinnitus because it doesn't give a damn about me. Something as simple as an accumulation of wax blocking the ear canal can result in tinnitus. Tinnitus can be brought on or made worse by some tinnitus treatments, some antibiotics, and cancer medications. Tinnitus can be continuous or intermittent. Aspirin is one of the treatments for tinnitus, although at higher doses, aspirin might result in ringing in the ears. You might permanently stop the ringing by figuring out which medicine is causing the symptoms and getting rid of it, if at all possible.

Cure for ringing of the ears

BUSINESS, MARKETING, AND INTERNET MARKETING SPEAKER

BUSINESS, MARKETING AND
INTERNET MARKETING SPEAKER

Business, Marketing and Internet Marketing Speaker David Asarnow guarantees results. He is on top of today’s newest, cutting-edge marketing tools and techniques.  In today’s language this includes SEO and Internet Marketing.

David’s clients rave about his passion, energy and enthusiasm.  David has the uncanny ability to take his knowledge of Business and Marketing, including SEO and Internet Marketing, and translate it into an entertaining, engaging and content filled experience that all audience members can relate to. Results Guaranteed!

HIRE DAVID ASARNOW AND YOU ARE GUARANTEED TO WOW YOUR AUDIENCE!

ENTERTAINMENT, ENGAGEMENT, RESULTS

CEOs, business owners, executives, sales associates and staff have benefited from David Asarnow’s compelling, entertaining and informative business and marketing keynote presentations!

Totally customized for your individual groups needs, David will help you accomplish the goals for your next event.

PERFORMANCE ENHANCED MARKETING

Put your business growth on steroids!  This is just one of the many keynote topics David Asarnow delivers. Being top-ranked on Google is no longer optional, it is imperative.  Increasing website visitors is only part of the solution, understanding what your visitors do when they come to your website is just as important.  During this powerful keynote, David will dig deep into what it truly takes to increase your business through offline and online marketing methods and how, when effectively combined together, it is like putting your business growth on steroids.

funnel marketing expert

BUSINESS, MARKETING, AND INTERNET MARKETING SPEAKER

BUSINESS, MARKETING AND
INTERNET MARKETING SPEAKER

Business, Marketing and Internet Marketing Speaker David Asarnow guarantees results. He is on top of today’s newest, cutting-edge marketing tools and techniques.  In today’s language this includes SEO and Internet Marketing.

David’s clients rave about his passion, energy and enthusiasm.  David has the uncanny ability to take his knowledge of Business and Marketing, including SEO and Internet Marketing, and translate it into an entertaining, engaging and content filled experience that all audience members can relate to. Results Guaranteed!

HIRE DAVID ASARNOW AND YOU ARE GUARANTEED TO WOW YOUR AUDIENCE!

ENTERTAINMENT, ENGAGEMENT, RESULTS

CEOs, business owners, executives, sales associates and staff have benefited from David Asarnow’s compelling, entertaining and informative business and marketing keynote presentations!

Totally customized for your individual groups needs, David will help you accomplish the goals for your next event.

PERFORMANCE ENHANCED MARKETING

Put your business growth on steroids!  This is just one of the many keynote topics David Asarnow delivers. Being top-ranked on Google is no longer optional, it is imperative.  Increasing website visitors is only part of the solution, understanding what your visitors do when they come to your website is just as important.  During this powerful keynote, David will dig deep into what it truly takes to increase your business through offline and online marketing methods and how, when effectively combined together, it is like putting your business growth on steroids.

funnel marketing expert

GET YOUR HEAD IN THE GAME AND MONETIZE IT!

Have you ever met someone who just always seems lucky? The person who blinks or snaps his fingers and miraculously has everything he wants in his life and business. You know, the person that just seems to have it ALL?  Yes, that’s one, the person who just flashed in your mind. That’s whom we are talking about.

So what does this person do that enables him to achieve his goals and create a life that 98% of the world can only dream of?  There is a secret. Well, actually it’s not really a secret at all. People who live the life of their dreams just followed the step-by-step proven formula for success that works. They harness the 80% power within all of us that remains dormant in most others.  Yes, if you haven’t guessed it yet, they harness the power of their mind.

When I was in college, I enjoyed running track. Sometimes I would win, sometimes I would lose and I started to wonder, “What is the key to winning?” So one day, I decided to go to the library and read more about top athletes to discover the secret to their success. I picked up a book that talked about Eastern European athletes. It explained how they used the power of visualization to achieve greater results. I was fascinated and intrigued. How could someone “train” to win by simply thinking about it? I devoured several books on the subject and started to test it out for myself.

I began visualizing my own races. In my mind, I ran and re-ran the race the night before and again on race day. It was so real!  I could hear the gunfire, the out of the blocks running down the track. I could see the seconds tick off the stopwatch. I saw ahead every hurdle as it approached and then easily cleared the hurdles and perfected my form, shaving precious fractions of a second off the clock as my mind raced through the event–feeling, seeing, and experiencing every nuance of the race as if it was actually occurring.

So what was the result of all this mind training? It was amazing! I would finish every race within fractions of a second of what I had visualized and mentally recorded in my pre-race rehearsals.

What does this show? The mind is a powerful tool – more powerful than most of us give it credit. Are you using this most powerful tool to your advantage? Are you ‘training’ in your mind to win every day or are you one of the many people who actually prepare themselves by programming their mind to fail?

Harnessing your mind for success is the first step on the path to extreme success in your business during this new economy. Unless you address your mindset, belief and commitment first, you won’t successfully implement one single proven strategy that we talk about.

Does this sound a bit harsh? Good!

Which do you prefer? An easy coach who sugarcoats things and bring you to a land of milk and honey that will quickly disappear? Or would you prefer a coach that sits you down for a delicious seven course meal of proven strategies that will have you bursting at the seams with ready-to-buy customers and profits, as well as the added benefit of showing you how to digest and implement all of the strategies?

Here’s the bottom line: No matter how great these marketing strategies are, you will not see profits unless you are ready, willing, and able to get your head in the game and take the direct, committed, and consistent efforts that only the most successful take. You must be prepared to do what the 2% uber-successful entrepreneurs do.  The kind of success we are talking about requires guts, boldness, the ability to move rapidly, and the willingness to change your approach so that you create a tsunami of clients and prospects that want to do business with you.

By the way, if you are ready to monetize your business more effectively and accelerate your business results, let’s connect. (Make the lets connect a hyperlink to a discovery page in a new tab) I know we can help.

best click funnel expert

GET YOUR HEAD IN THE GAME AND MONETIZE IT!

Have you ever met someone who just always seems lucky? The person who blinks or snaps his fingers and miraculously has everything he wants in his life and business. You know, the person that just seems to have it ALL?  Yes, that’s one, the person who just flashed in your mind. That’s whom we are talking about.

So what does this person do that enables him to achieve his goals and create a life that 98% of the world can only dream of?  There is a secret. Well, actually it’s not really a secret at all. People who live the life of their dreams just followed the step-by-step proven formula for success that works. They harness the 80% power within all of us that remains dormant in most others.  Yes, if you haven’t guessed it yet, they harness the power of their mind.

When I was in college, I enjoyed running track. Sometimes I would win, sometimes I would lose and I started to wonder, “What is the key to winning?” So one day, I decided to go to the library and read more about top athletes to discover the secret to their success. I picked up a book that talked about Eastern European athletes. It explained how they used the power of visualization to achieve greater results. I was fascinated and intrigued. How could someone “train” to win by simply thinking about it? I devoured several books on the subject and started to test it out for myself.

I began visualizing my own races. In my mind, I ran and re-ran the race the night before and again on race day. It was so real!  I could hear the gunfire, the out of the blocks running down the track. I could see the seconds tick off the stopwatch. I saw ahead every hurdle as it approached and then easily cleared the hurdles and perfected my form, shaving precious fractions of a second off the clock as my mind raced through the event–feeling, seeing, and experiencing every nuance of the race as if it was actually occurring.

So what was the result of all this mind training? It was amazing! I would finish every race within fractions of a second of what I had visualized and mentally recorded in my pre-race rehearsals.

What does this show? The mind is a powerful tool – more powerful than most of us give it credit. Are you using this most powerful tool to your advantage? Are you ‘training’ in your mind to win every day or are you one of the many people who actually prepare themselves by programming their mind to fail?

Harnessing your mind for success is the first step on the path to extreme success in your business during this new economy. Unless you address your mindset, belief and commitment first, you won’t successfully implement one single proven strategy that we talk about.

Does this sound a bit harsh? Good!

Which do you prefer? An easy coach who sugarcoats things and bring you to a land of milk and honey that will quickly disappear? Or would you prefer a coach that sits you down for a delicious seven course meal of proven strategies that will have you bursting at the seams with ready-to-buy customers and profits, as well as the added benefit of showing you how to digest and implement all of the strategies?

Here’s the bottom line: No matter how great these marketing strategies are, you will not see profits unless you are ready, willing, and able to get your head in the game and take the direct, committed, and consistent efforts that only the most successful take. You must be prepared to do what the 2% uber-successful entrepreneurs do.  The kind of success we are talking about requires guts, boldness, the ability to move rapidly, and the willingness to change your approach so that you create a tsunami of clients and prospects that want to do business with you.

By the way, if you are ready to monetize your business more effectively and accelerate your business results, let’s connect. (Make the lets connect a hyperlink to a discovery page in a new tab) I know we can help.

best click funnel expert